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18 minute read time Campaign Monitor – Nov 22, 2021 A quick roundup of Constant Contact alternatives for those who are looking for an ESP, or looking to make a switch. No matter what size your business is, email marketing plays a vital role in success. Not only does it give you the opportunity to establish and
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To say that the mobile landscape has changed over the past couple of years would be a huge understatement. As cofounder and VP of marketing at Branch, I see it every day — new rules and regulations are being enacted, new innovations are being created to complement them, and mobile app users are receiving better,
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8 minute read time Campaign Monitor – Nov 17, 2021 Check out some of the very best holiday email subject lines to inspire your own this holiday season. It’s shaping up to be a crazy holiday season for, well, just about everyone. But especially for email marketers. Thanks to supply chain woes, consumers are eager to start buying, it only means that the holiday
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6 minute read time John Peters – Nov 12, 2021 In the fourth post of our Demystifying Deliverability series, we take a look at Apple’s Mail Privacy Protection feature and the effects it has on email deliverability. To catch up on the rest of the series, check out our posts on ramping up your email
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“We’ve been using Campaign Monitor for a variety of email needs, beyond just traditional email marketing and newsletters, like using automation to nudge people who haven’t completed their profiles in the Girlboss professional network. Overall, we’ve found all of the features easy for a small, nimble team to use.” Lauren Black, Digital Marketing Manager Source
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Branch is excited to join the Amazon Partner Network and ISV Accelerate Program! What is AWS? Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers — including the fastest-growing startups, largest enterprises, and leading government agencies —
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5 minute read time Campaign Monitor – Sep 30, 2021 Crafting a customer win-back email is a delicate balancing act. Here are some surefire tips for creating one that works. When a customer avoids your products and newsletters it doesn’t mean they’ve dropped off the face of the earth. It just means you have to
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Gamification is the art of incorporating game-like elements and mechanics into non-gaming environments to make completing tasks more enjoyable. By introducing elements like rewards, scoreboards, and levels, triggering the right emotions, and releasing bursts of dopamine at the right time, it is possible to hook a user into performing certain actions before they even realize
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If 2020 was a time of confusion and navigating uncharted waters, 2021 is about using the learnings from last year’s pivoting, testing, and iterating to uncover opportunities for further growth and innovation. As the most damaging effects of the pandemic slow down, refining strategies to capitalize on our current new normal and shifts in user
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Ever since last year’s iOS 14 update, Apple users have been able to access App Clips from their mobile devices. App Clips are limited versions of apps that users can engage without downloading the full versions of these apps, and according to Apple, they’re “discoverable at the moment [they’re] needed.” What does that mean? Maybe
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Branch is very excited to introduce NativeLink™, a deferred deep linking feature that uses privacy-centric, on-device functionality to guarantee deferred deep link accuracy and attribution matching during the app install experience.  Why Is a New Solution Needed?  Apple is introducing Private Relay in iOS 15. You can think of Private Relay as a ‘private VPN’
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At Branch, we understand your need to make data-driven decisions as a mobile marketer. That’s why our goal is to provide you with the highest quality data, so you can better understand and optimize your mobile app campaigns. As part of our commitment to provide the best data tools in the mobile industry, we’ve added
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Branch is sending a BIG congratulations to Peet’s Coffee on their revamped Peetnik Rewards program and the relaunch of their mobile app! Peet’s listened to their customers — their new loyalty program and mobile app allows users to earn rewards faster through a variety of touchpoints and offers more ways to redeem them. Points can
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